•This poster is aimed at people who are into sport because under the Gucci logo the word ‘sport’ stands out with its bright colour compared to the black and white and shows that its not just another regular Gucci perfume. The background gives the effect of an ocean and the model is wet so that gives the model a fresh clean look .The model is also in the starting position for running so this could mean that the perfume can be used by athletic people and not just regular people.

•The poster trys to attract people with the big bold letters. Its aimed at anyone willing to fight for the country because the man in the poster is pointing forward at whoever will be reading it and also in bold letters it says “your country needs you” to attract anyone who's looking at it and makes them feel that they have to fight for their country. It may give  someone a sense of pride if they do respond to the advert.

The car displayed in the poster is at its best angle so it looks more attractive and you can see the car from the front and the side.

The background appears to be a skyline looking effect, the night time and city setting with the headlights on gives the car and the overall advert a stylish looking effect

There are also two logos at the bottom and one is a euro cap logo so that tells you that that the car is a euro cap approved car. The other logo is the European car of the year logo which tells you that its its been tried and tested by the experts.

 Also at the bottom the top specification features are stated like the good fuel consumption to save more money and the car is also eco friendly.

my questionnaire

Media questionnaire

·         What age are you?

10-20

20-30

30-40

·         What gender are you?

·         Male

·         Female

Do you use deodorant?

Yes

No

·         If yes do you notice ads for deodrentstv,billbourds,

What has stood out for the product?

1. Images

2. Slogan

3. Celebs

4. Colour

5. Shockfactor

6. Humor

7. Reaveling cloths

8. Which celebs have you noticed the most on posters?

Were do posters stand out most?

1. Shopping centre

2. Buses

3. Websites

4. Toilets

5. Restraunts

6. Leaflets

7. Bus stops

8. Cinemas

9. Football billboards

Is there any particular poster that sticks out the most and why?

 

Thank you for your time