The car displayed in the poster is at its best angle so it looks more attractive and you can see the car from the front and the side.

The background appears to be a skyline looking effect, the night time and city setting with the headlights on gives the car and the overall advert a stylish looking effect

There are also two logos at the bottom and one is a euro cap logo so that tells you that that the car is a euro cap approved car. The other logo is the European car of the year logo which tells you that its its been tried and tested by the experts.

 Also at the bottom the top specification features are stated like the good fuel consumption to save more money and the car is also eco friendly.